BUS620 Week 2 Discussion 2 Customer Needs

Question: #21951

BUS620 Week2 DQ2 Customer Needs Customer Needs. Visit GE Healthcare (www.gehealthcare.com/). In context to the major points of chapter 5, define how GE is addressing the needs of their hospital customers by the design of this Web site? Where and what is GE doing right, what is GE doing wrong, and where can GE improve using marketing research? In context of chapter 3, where can GE improve using marketing research?

Solution: #21988

BUS620 Week 2 Discussion 2 Customer Needs

A+ Please look at the attach...